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Whiskey filings worth a sales call
One week of whiskey approvals, cut down to the names with no prior history. That's the list a distributor or packaging rep actually wants.
Label Scout checks the federal label registry every night and tells you which brands are actually new, who's behind them, and how to reach them. Your team gets in the door while competitors are still waiting for a press release.
No contract to start. We'll run a live search on your category during the call.
Before any spirit, wine or malt beverage can be sold across state lines, its label has to be approved by the TTB. That makes the registry the earliest public signal of what's coming to market.
But raw approvals aren't leads. The same brand shows up under different spellings. Importers change. Old brands get new labels. Most "new" filings aren't new brands at all, and nobody has time to sort through thousands of them a month.
We do the sorting. You get the short list.
From one real weekly review. First-seen names are then checked against aliases, importers and label text before we call anything new.
One archive, updated every night, pointed at the questions that make you money.
A weekly short list of first-seen brands in your categories and states, with duplicates, renamed brands and reshuffled importers already filtered out.
Each lead comes with the details printed on the label and the filing: who produced it, who bottled it, who imports it, plus the brand's website and social accounts when they're printed.
Track any company, brand or keyword. When a competitor files a new flavor, age statement or line extension, you hear about it that week, before it ships.
Before you spend on design, see every similar name already approved in your category and how crowded your naming words are.
Every number below is a straight count from our database, which updates every night.
Counts as of September 2026. Early years of the archive are thinner than recent ones.
One week of whiskey approvals, cut down to the names with no prior history. That's the list a distributor or packaging rep actually wants.
Share of RTD cocktail names using the word, 2010–17 vs. 2023–26. Trends show up in the filings well before they show up in sales data.
Distinct bourbon name entries using the most common naming word, out of almost 20,000 bourbon filings. Useful to know before you name yours "Old" anything.
And if you are an alcohol brand, it's your early warning system.
Meet new brands while they're still looking for a route to market.
Glass, closures, printing and co-packing. Reach new filers before they've signed a vendor.
Pitch branding, web and launch work to companies right as they commit to a label.
Watch competitors and check names before you invest in them.
Know what's coming in your categories before the sales rep calls.
See a company's whole filing history, from first label to latest extension.
Pricing depends on how many categories and states you cover. We'll quote it on the demo call.
Our weekly read on what's being filed, with the numbers behind it.
Your categories and states, cleaned and delivered every week, ready to load into your CRM.
One-off answers: a name check, a competitor file, a category trend report or a full historical export.
Tell us what you sell and where. On a 20-minute call we'll pull the live list for your category and show you what a weekly delivery looks like.