Use cases — Label Scout

Distributors & importers

Sign the brand before your competitor hears about it.

New craft brands need a route to market, often around the time their first labels are approved. Get a weekly list of first-seen brands in your categories and states and call them while they're still choosing partners.

One week of whiskey approvals: 210 filings, 38 names with no prior history. That's the call list.

Glass, closures & printing

Reach new filers before they've picked a vendor.

A new label approval means a bottle, closure and print run are coming. Filter by category and state, see who produced and bottled the product, and send your quote early.

Every lead shows who produced it, who bottled it and who imports it, as separate fields.

Agencies & designers

Pitch the launch while the launch is still being planned.

Brands that just registered a name need websites, social accounts, photography and launch campaigns. Find them when they're spending, not after they've hired someone.

We flag which new brands print a website or social handle on the label, and which don't print one.

Brand owners

See your competitors' next move on paper.

Watch any company, brand or keyword. New flavors, age statements, barrel finishes and line extensions all file labels before they ship.

Alerts flag likely line extensions separately from label refreshes, so you aren't chasing reprints.

Founders naming a product

Find out if your name is taken, or just tired.

Search every similar name already approved, across all categories, and see how crowded your naming words are before you pay for design.

Of almost 20,000 bourbon filings, 219 distinct name entries already use "Old."

Retail & on-premise buyers

Know what's coming before the rep calls.

Get a monthly view of what's being filed in the categories you buy, so you can plan shelf space and menus around what's coming.

"Espresso" went from 0% of ready-to-drink cocktail names (2010–17) to 6.2% (2023–26).

Investors & advisors

Read a company's whole history in one place.

Every label a company has filed, under every spelling of its name, back to 1997. See how fast a portfolio is growing and where it's heading.

38,000+ companies, with 87,000+ name variants merged into one record each.

Writers & analysts

Back your story with the filing record.

Category trend data, historical exports and filing counts you can cite, with the method written down.

Every figure we publish is a count from the archive, with the method saved alongside it.

One registry.
Every side of the business.